01 / PREPARE
Encode A and B
Prepare two versions of the video with imperceptible encoding differences. Both support adaptive bitrate delivery.
IDMark by Inventos
Forensic video watermarking
for live and on-demand streaming
Trace leaked video back to its viewer identifier with invisible A/B watermarking. IDMark creates a unique segment sequence for each viewer, without encoding a separate stream for each one.
See how IDMark worksDeveloped by Inventos
Video engineering since 2003
Video engineering since 2003
Inside IDMarkA/B watermarking
Two prepared streams Same viewing experience
A
AAAAAA
B
BBBBBB
A sequence for each viewer VIEWER ID
ABAABB
Trace a leaked copy to its source
Extract the watermark. Match the viewer identifier.
Illustrative sequence. The watermark is invisible to viewers.
Live + VOD One approach to video protectionDRM compatible An additional layer of traceabilityYour infrastructure Cloud or on-premise deployment
The technology
How IDMark’s A/B watermarking works
IDMark creates a personalized playlist from two prepared video streams. The resulting sequence carries a viewer identifier that can be recovered from a leaked copy.
02 / PERSONALIZE
Build a viewer’s sequence
Combine segments from A and B at delivery time to encode a unique identifier. No separate video encoding is needed for each viewer.
03 / IDENTIFY
Analyze a leaked copy
Use the analysis tool to extract the watermark and identify the source. Connect that result to your investigation and response workflow.
One sequence. One identifier.
A/B selection carries the mark while the viewing experience stays the same.
Illustration of segment delivery
Built for video delivery
Traceability that fits
your streaming workflow.
Add viewer-level identification alongside your existing content protection and delivery infrastructure.
Shared streams. Individual marks.
Personalize at the playlist level instead of generating a new encoded stream for every viewer.
Works alongside your DRM.
Complement access protection with forensic traceability. Compatible with FairPlay, Widevine and PlayReady.
Connect detection to action.
Integrate watermark analysis with monitoring and security systems to support access blocking and incident response.
Video delivery and integration support
Deployment
Cloud and on-premise deployment
Use a managed cloud service or run IDMark within your own infrastructure, according to your operational and security requirements.
Cloud
A managed service for teams that want to launch without operating dedicated watermarking infrastructure.
- Hosting
- Managed cloud infrastructure
- Operations
- Updates and scaling managed by Streambuilder
- Integration
- Connect through the API
On-premise
Deploy on your servers for direct control over the environment, data and security configuration.
- Hosting
- Your own infrastructure
- Operations
- Your team controls the deployment
- Integration
- Fit your internal systems and security policies
Additional capabilities for your protection workflow
The team behind IDMark
Developed by Inventos
Built on video expertise
Video engineering since 2003
Streambuilder IDMark is developed by Inventos, the company behind Streambuilder and Webcaster. Streambuilder provides real-time video transcoding and delivery. Webcaster is a video platform for businesses.
Our engineering expertise spans live and on-demand streaming, DRM integration, and video applications for mobile devices and connected TVs.
We develop and integrate solutions across the video delivery workflow — from ingest and processing to playback.